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| Li Dongxian |
Email: ldxzmy@163.com
Courses teaching:
Marketing, supply chain management and management information system
Work experience:
1990-present: Associate professor, Business School, RUC
May 2001-July 2004: general manager, holding company of China Jialing Group
December 2000-May 2001: deputy general manager and market director, holding company of China Jialing Group
December 1999-January 2005: Post-doctorate and marketing consultant to the president, Postdoctoral Workstation, China Jialing Group
December 1999-May 2001: Assistant to the general manager, Sales Affiliate of China Jialing Group; responsible for the whole market planning of the company
April 1998-April 1999: visiting scholar, Economics Department, Nagoya University of Japan; researching on Japanese logistics industry
Publications:
Papers:
1. “Value Chain Integration Based on Information System”, March 2006，Computer Education.
2. “Marketing Information System Based on Computer and Communications Technology” November 2005.
3. “Thought and Countermeasures on the Reconstruction of China Wholesale Industry”, May 2001，China Store.
4. “Why Didn't the Wholesale Industry of Japan die?”, Vol. 13, 2000, Trade Reference.
5. “Review on the Reconstruction of Japanese Department Stores”, Vol. 5, 2000，Trade Reference.
6. “Restructuring of Japanese Wholesale Industry”, November 2000，China Commodity Circulation Forum,（1999——2000）.
7. “Innovation of Japanese Wholesale Enterprises”, September 2000, China Store.
8. “Learn from Japan and Establish Logistics Industry with Chinese Characteristics”, June 2000, COMMERCIAL RESEARCH.
9. “Logistics Innovation of Japanese Enterprises”, May 2000, COMMERCIAL RESEARCH.
10. “Ten Countermeasures on the Reform of Chinese Department Stores”, February 2000， China Store.
11. “Change and Problem of Japanese Logistics”, February 2000, COMMERCIAL RESEARCH.
12. “Future Trend of Logistics Industry”(part I，part II） September 1997, October 1997, China Store.
13. “Invest on Information to Set up Shop”, 29 April 1997, China Business.
14. “Transfer from Industrialized Society to Informationized Society——Second Logistics Revolution of Japan”, 7 April 1997, Economic Daily.
Books:
1. “International Business——Challenges of Global Competition”(translation), October 2004, Tsinghua University Press.
2. “Electronic Market——the Successful Strategies of B2B E-Business” (translation), April 2003, Tsinghua University Press.
3. “Ito Co., Ltd. Of Japan——The Flag of Commodity Circulation”, September 2001, Renmin University Press.
4. “Modern Logistics Industry of Japan”, May 2001, Tsinghua University Press.
5. “Great Change——Seven Principles of Enterprise Restructuring”（English）, April 1999, Tsinghua University Press.
6. “Innovation Mechanism——Guidance on Leading the Innovation and Revitalization of Organizations”(English), December 1998, Tsinghua University Press/Harvord University Press.
7. “The Way of Survival——Brand New Management Revolution Brought by Computer Technology” (English), September 1997, Tsinghua University Press. (Top 8 best seller of the General Administration of Press and Publication of the P. R. China)
8. “Market Forecast and Management Decision Making”, March 1997, Renmin University Press. (Now a designated textbook for Beijing Self-taught Higher Education)
9. “Theory and Practice of Chain Store de3velopment”, August 1994, China Commercial Press.
10. “Fundamentals of Modern Enterprise Management”, January 1994, Renmin University Press.
11. “China Commercial Encyclopedia”, May 1993, Encyclopedia of China Publishing House.
12. “Commercial Economics”, August 1991, Economic Daily Press.
Projects:
1. “Supply Chain Management of Drug Circulation Enterprises”（GSP）, National Civilian Product Development Project of the Ministry of Information Industry of People's Republic of China.
2. “R&D of the Resources Management System in the Manufacturing Industry”（ERP）, aided by Chongqing Bureau of Information Industry.
3. “R&D of Restaurant Management System”, awarded excellent software product of Chongqing city.
4. “Marketing System Planning of China Jialing Group”, China Jialing Group.
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